AW To Host 2nd Annual ‘Float Flex’ On August 6th
Ann Arbor, Michigan (July 25, 2023) – On Tuesday, August 6th, A&W will be hosting its 2nd annual ‘Float Flex’ campaign across all participating U.S. locations.
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From 2 PM to 8 PM local time, root beer enthusiasts can visit any participating A&W location to receive a free small root beer float while supplies last.
To participate in the event, individuals are encouraged to show off their "Float Flex" by striking their best physique-flaunting pose. Participants can share their photos on social media using the hashtag #FloatFlex for a chance to win A&W prizes.
"We're excited to bring back our Float Flex campaign for the second year," said Sarah Blasi, Vice President of Marketing for A&W. "Last year's event was a huge success, and we're looking forward to seeing even more people participate this year."
The Float Flex campaign encourages Americans to embrace their individuality and have fun while enjoying a classic root beer float. So whether you're a seasoned bodybuilder or just someone who loves to strike a pose, head on over to your local A&W on August 6th and show off your Float Flex!
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